BW Theory is an event design and planning company based in Austin, Texas and the East Coast.
Katie and Elyse, the creatives behind BW Theory specialize in planning and designing individually tailored events for their design savvy clients.
Elyse’s formative years were spent absorbing fashion and design in New York City’s East Village, where she would eventually go on to work for some of Manhattan’s most prestigious firms. That road would lead her around the world, working alongside some of the top event designers, planners, florists, and photographers in the industry. She currently calls Philadelphia home and finds inspiration in the prolific art and design scene.
Katie’s career has sent her traveling around the world with Matthew Moore Photography as a highly skilled shooter, stylist, and hair and makeup artist. Katie is a total visionary, always brainstorming ideas for what’s next in trends and coming up with ways to grow ideas from a tiny seedling to a well-rooted plant. She’s remodeled, designed and built several homes and takes this big-picture mindset into planning the scope of every event. She currently calls her 1930s Austin bungalow home.
Together, the pair have over 16 years of experience listening to their clients’ needs, problem solving, creating memories, and following their instincts. Their commitment to finding the best venues around the world and pairing their clients with the industry’s most talented vendors is paramount to the BW Theory experience.
Creators • Avant-Garde • Conceptual • Inventive • Tenacious • Earnest • Well-Connected • Inspired • Bold • Sincere • Fashion Forward • Sympathetic • Spectacular Improvisers • Constantly Building • Contemplative • Unashamed Perfectionists • Tasteful • Two Peas in a Pod
Produce • Curate • Design • Take Abstract Ideas & Make Them Reality • Cast Vision • Go Above & Beyond • Source the Unsourceable • Breathe New Life Into Old, Tired Ideas • Carry the Burden for Your Sake • Labor Obsessively & Perhaps Unhealthily to Achieve Your Vision
Event Flow • Infusing Local Culture • What’s Next • Epic Playlists • Custom Linens • The Big Picture • Accessable Bars • Destroying Clichés & Setting Trends • Tackling Problems • Above All, YOUR IDEAS!!!